EconomyHalalIndustry Insights

More Brands Are Entering The Surging Global Halal Market In 2025

Non-Muslim brands are especially aware of this demand and are seizing the opportunity for greater growth this year

The global halal market is forecasted to grow even further with high speed, reaching $1995.08 billion in 2025 at a compound annual growth rate (CAGR) of 15.5% from $1727.74 billion in 2024, according to The Business Research Company.

With over 2 billion Muslims in the world, in addition to the developing interest in halal products by non-Muslim consumers, too, such as China, Japan, Germany, the United States, and various countries in Europe. The demand is outgrowing food into cosmetics, pharmaceuticals, and logistics. This opens significant opportunities for businesses to enter this high-growth market.

Following is one of the companies making their presence felt in this industry: Tan Quang Minh Manufacturing and Trading Co. Ltd., based in Vietnam, positions itself to take full advantage of the surging demand for halal products in Southeast Asia, South Asia, and large Muslim-majority countries.

Tan Quang Minh has pursued Halal certification, which forms an important step in opening its doors to great international markets, such as China, Japan, and the US, where this kind of product is gaining ground. With continued growth in the global halal market, companies such as Tan Quang Minh are laying the bed for a jump within the next few years.

Meanwhile, the logistics giant, Japan-based Nippon Express, dared to acquire Fukuoka Chuo Logistics Center, Halal certification, and operation started in 2024, out of care and concern for “heightening demand that calls for their logistics to take adequate notice of the conditions of Halal, especially about higher-end products” such as Wagyu beef.

With halal logistics at the heart of the modern-day global supply chain, Nippon Express positions itself as a key facilitator of safety and efficiency, especially for halal products bound for countries like the UAE, Hong Kong, and Southeast Asia, where demand is skyrocketing.

Another notable example is Handawoon FSL, which is based in South Korea. In 2023, Handawoon became the first company in South Korea to export halal beef internationally with its Korean Hanwoo beef after acquiring the required halal certification.

The company started exporting its high-quality beef to Malaysia, whose people have a big appetite for halal-certified products and is now eyeing further expansion into the Middle East. However, with its success, despite some local controversy over its slaughter practices, the indication is that the global halal market is open for business, and international demand for halal beef is soaring.

Last but not least, SPC Group owns the parent company of Paris Baguette, which began in strategic steps to develop its full-scale production of halal food. In 2023, SPC Group opened a production facility certified to produce halal food in Malaysia and invested more than RM 130 million ($30 million). The plant will add different lines like bread, cake, and dessert bakery items and is envisioned to supply products through the constant demands for halal foods within Southeast Asia.

By such action, SPC Group positions itself at one stage in Southeast Asia and also sets steps into potentially enlarged future markets inside the Middle East, hence fixing it up with the demand that is internationally acclaimed for Halal-certified products.

The global market for halal is no longer a niche but a highly growing sector, covering several industries. Firms are increasingly looking toward taking halal certification seriously in view of increased consumer demand related to food safety, sustainability, and ethical practices.

As more and more global brands enter this space, the market is expected to be an intrinsic part of the world economy. The halal market is a very perspective line of activity, which allows businesses to get famous among a wide but very specific audience of ethical consumers.

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