Business Strategy and Planning
To helping entrepreneurs and business leaders develop effective strategies and detailed plans to achieve their goals. Explore topics such as market analysis, competitive positioning, strategic goal setting, and financial planning.
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This is How Word of Mouth Makes People Purchase Your Products
Word of mouth is one of the most powerful ways a brand can gain visibility with minimal effort. But how…
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Companies Get Rich From Great Minds. Here’s What They Do
Bill Gates included Infectious Generosity by Chris Anderson in his summer 2024 reading list. One chapter talks about how today’s…
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This Underrated Practice Sabotages Productivity and How to Prevent
What happens if you are pouring your heart into every detail, only to receive little recognition or feedback? It’s disheartening,…
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Starbucks’ New CEO Wants to Focus on 4 Key Areas Within Just 100 Days
Brian Niccol, the new CEO of Starbucks, took a bold step in his first week by sharing an open letter…
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Start Making People Curious With This One Storytelling Method
Storytelling has been proven as a way to engage readers or viewers with your messages, whether they are in picture…
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Personal Brands Have Higher Trust. Here are Some Simple Ways Brands Can Gain It
Personal brands have higher trust due to the way they consistently prove their value and have a strong credibility that…
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This is What Happens When a Brand Tries to Speak to Everyone
Have you ever come across a social media post from a brand that you just can’t relate to? This usually…
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Reddit is Now Popular. Here’s How Brands Can Benefit Social Listening
With the increasing lack of trust in social media platforms, generations today, especially Gen Z, are turning to platforms like…
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Why Not Having Proper Boundaries Will Hurt Your Business More Than You Think
In both personal and professional settings, having proper boundaries is always beneficial. This is particularly important for newer businesses trying…
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What Makes Millennials and Gen Z Care About Sustainability?
Companies are making their move towards reaching their ESG goals. In Malaysia, the National Sustainability Reporting Framework (NSRF) will be…
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