Business Strategy and Planning
To helping entrepreneurs and business leaders develop effective strategies and detailed plans to achieve their goals. Explore topics such as market analysis, competitive positioning, strategic goal setting, and financial planning.
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Starbucks’ New CEO Wants to Focus on 4 Key Areas Within Just 100 Days
Brian Niccol, the new CEO of Starbucks, took a bold step in his first week by sharing an open letter…
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Start Making People Curious With This One Storytelling Method
Storytelling has been proven as a way to engage readers or viewers with your messages, whether they are in picture…
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Personal Brands Have Higher Trust. Here are Some Simple Ways Brands Can Gain It
Personal brands have higher trust due to the way they consistently prove their value and have a strong credibility that…
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This is What Happens When a Brand Tries to Speak to Everyone
Have you ever come across a social media post from a brand that you just can’t relate to? This usually…
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Reddit is Now Popular. Here’s How Brands Can Benefit Social Listening
With the increasing lack of trust in social media platforms, generations today, especially Gen Z, are turning to platforms like…
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Why Not Having Proper Boundaries Will Hurt Your Business More Than You Think
In both personal and professional settings, having proper boundaries is always beneficial. This is particularly important for newer businesses trying…
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What Makes Millennials and Gen Z Care About Sustainability?
Companies are making their move towards reaching their ESG goals. In Malaysia, the National Sustainability Reporting Framework (NSRF) will be…
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3 Simple Ways to Keep Your Loyal Customers Coming Back
Customers become loyal in different ways, growing to like a brand more as it consistently meets their expectations. Over time,…
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The Renowned Tupperware is Filing Bankruptcy. What Can Be Learned?
Tupperware, a 78-year-old American company known for its kitchenware, particularly its airtight plastic containers. In Malaysia, it is especially a…
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Productivity Paradox: What is It?
Productivity is important because it helps people and companies reach their goals and increase profits. When productivity is low, it…
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