Established in 2016, MeDKAD began by conducting comprehensive market research to identify gaps and challenges in healthcare benefit management. With the information obtained, they formulated a business plan outlining their innovative solutions and the potential impact they could achieve. Securing initial support and funding from organizations such as the Cradle Fund and MaGIC was crucial to laying the foundation. With a committed team, they developed and tested the MeDKAD platform, refining it based on user feedback. The official launch in January 2018 marked the culmination of careful planning and collaborative effort, paving the way for Medkad to become a leading force in health technology.
“Our inspiration to start this business stems from a deep belief in the transformative power of technology in the healthcare industry. Observing the complexity and shortcomings in medical benefit management, we were compelled to create a solution that not only streamlines processes but also prioritizes fairness and accessibility. Our commitment to innovation arises from a desire to empower companies and individuals by offering cost-effective and user-friendly healthcare solutions.”
One of the major challenges at MeDKAD is adapting to the dynamic changes in the healthcare industry. The constantly evolving landscape, with advancements in technology and changing user needs, requires them to continuously learn and adapt. “To address this challenge, we focus on continuous learning, ensuring our team stays abreast of industry trends and the latest technology. Collaboration also plays a crucial role; we consistently seek expert opinions, strengthen internal cooperation, and maintain open dialogue with healthcare providers. Furthermore, our ability to adapt our products to the ever-changing market demands not only enables us to overcome challenges but also positions us as leaders in healthcare solution innovation.”
“Winning the IDEA Award 2023 is truly a source of pride, and it is also a testament to the dedication and hard work of the entire MeDKAD team. It is an acknowledgement of our commitment to innovation and excellence in healthcare solutions. This recognition motivates us to continue moving forward, serving our customers better, and contributing to industry advancement.”
“For aspiring entrepreneurs, resilience and continuous learning are essential. Be prepared to adjust strategies based on feedback and market dynamics. Build a strong network, seek mentorship, and prioritize customer feedback. Believe in your vision, but remain flexible in your approach. Learn from challenges and persevere.”
MeDKAD envisions being a leader in integrated healthcare solutions, continually leveraging technology to enhance the overall well-being of individuals and organizations. MeDKAD aims to expand its reach regionally, forging partnerships with healthcare providers, insurance companies, and businesses to create a seamless and efficient ecosystem in medical benefit management.
