Business Strategy and Planning
To helping entrepreneurs and business leaders develop effective strategies and detailed plans to achieve their goals. Explore topics such as market analysis, competitive positioning, strategic goal setting, and financial planning.
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This is What Happens When a Brand Tries to Speak to Everyone
Have you ever come across a social media post from a brand that you just can’t relate to? This usually…
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Reddit is Now Popular. Here’s How Brands Can Benefit Social Listening
With the increasing lack of trust in social media platforms, generations today, especially Gen Z, are turning to platforms like…
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Why Not Having Proper Boundaries Will Hurt Your Business More Than You Think
In both personal and professional settings, having proper boundaries is always beneficial. This is particularly important for newer businesses trying…
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What Makes Millennials and Gen Z Care About Sustainability?
Companies are making their move towards reaching their ESG goals. In Malaysia, the National Sustainability Reporting Framework (NSRF) will be…
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3 Simple Ways to Keep Your Loyal Customers Coming Back
Customers become loyal in different ways, growing to like a brand more as it consistently meets their expectations. Over time,…
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The Renowned Tupperware is Filing Bankruptcy. What Can Be Learned?
Tupperware, a 78-year-old American company known for its kitchenware, particularly its airtight plastic containers. In Malaysia, it is especially a…
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Productivity Paradox: What is It?
Productivity is important because it helps people and companies reach their goals and increase profits. When productivity is low, it…
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How To Follow Up Customer Feedback to Make Them Remember?
Receiving customer feedback is a valuable opportunity for businesses to build customer loyalty. It will not only give insights for…
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Pop-Up Stores: Why Brands are Competing to Gain Its Benefits
Pop-up stores have emerged, making brands shine their own personalities through immersive experiences for their customers. According to a report…
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Here is Why Building a Community Helps Today’s Business
There has been a significant interest for online communities this year in 2024. Reddit, an online community platform, has shown…
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